The year 2023 has been a successful one for Mangrove. The portfolio has expanded, the team has grown, and we’ve joined Group Bernard Hayot and the SPIRIBAM portfolio – the latter being a move that’s brought growth, success, and investment to the company. Riding on the success of this year, the plans for growth in 2024 are ambitious, and so Mangrove is seeking to double its sales team. Could you be the latest addition to team purple? Here’s what’s planned for 2024.
Mangrove Global have always been advocates of specialist retail – the stores who sell bottles that have been well-researched before making it onto the shelf. These are where independent brands truly flourish, where education informs the range, and the customer. In 2024, Mangrove will seek to bring on more specialist retailers, both independents and nationals. We’ll also diversify into cash and carry – a new revenue stream for Mangrove and for our brands.
This year Mangrove has partnered with trade customers across the country on some truly creative projects: nationwide cocktail rollouts, liqueur launches, as well as a roadshow of spirit masterclasses to Britain’s best bartenders. 2024 will be a year of new trade relationships, increased sales to trade, and more creative activations to bring brands to life in bars across the country.
It’s going to take an increased amount of peoplepower to achieve all of the above – and so Mangrove will double its sales team in 2024. 2023 was all about our marketing talent. We welcomed new brand and advocacy all-stars, Stefanie, Alby, Dan, and Ash and then, most recently, we welcomed Stef Holt to head up our world whisky portfolio. Now, we’re a team bursting with creativity, diversity, and ambition; genuine spirit lovers who dare to do things differently.
The hunt for new sales professionals is now on, so if you think you could be the latest member of Team Purple – we want to hear from you. To enquire about the numerous roles available, and find out more about Mangrove, you can email our recruitment consultant James Skidmore at james@wearepoet.com.